In the rapidly evolving world of marketing, we see first-hand the importance of leveraging social media marketing as a key tool for businesses to increase brand awareness and to increase sales. Put simply, your online presence plays a vital role in increasing the visibility of your business and when done correctly can make your business appear more professional. In the digital world, these are two key factors necessary in order for your business to appear legitimate and appeal to new customer bases.
It is also crucial to note that despite the growing popularity of other social media platforms like Instagram and TikTok, statistics show that Facebook still dominates the global social media sphere, boasting active monthly users in the billions. In comparison, Instagram has just half the monthly active users and TikTok sits at a quarter of that. This makes it an unparalleled platform for online marketing based solely on its ability to reach mass audiences.
However, marketing your products and services on Facebook isn’t as easy as it looks. Facebook offers numerous ad optimisation options which when blindly navigated won’t lead to effective results. Facebook advertising requires precise techniques and strategies which is where we can step in to help you.
When you work with us, we will provide you with a personalised digital marketing strategy that works towards your business goals. At TLS we make it our mission to be fluid and proactive, ready to make any changes necessary to get the best results. We keep you informed and connected with our open communication and monthly reporting. Our hands-on approach means that you will never be left wondering what exactly you spent your money on.